Creating Shared Value is a fundamental part of Nestlé’s way of doing business that focuses on specific areas of our core business activities – nutrition, water and rural development – where value can best be created both for society and shareholders.
Any business that thinks long-term and follows sound business principles creates value for shareholders and for society through its activities, e.g. jobs for workers, taxes to support public services, economic activity in general.
But Creating Shared Value goes one step further. A company consciously identifies areas of focus, where:
a) shareholders’ interests and society’s interest strongly intersect, and
b) value creation can be optimised for both.
As a result, the company invests resources, both in terms of talent and capital, in those areas where the potential for joint value creation is the greatest, and seeks collaborative action with relevant stakeholders in society.